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Nationwide Launches All-Inclusive Pet Insurance Plan

Nationwide pet insurance today rolled out what it called the most comprehensive plan in the United States, covering medical and emergency care and wellness visits. What’s Covered Whole Pet with Wellness, from Nationwide, reimburses for: Veterinary exams, including wellness, specialty and emergency visits. Vaccinations, teeth cleaning, parasite control and sterilization. Hospitalization and surgeries. Injuries and illnesses, including cancer and hereditary or congenital conditions. Diagnostic testing, including X-rays, MRIs, CT scans and ultrasounds. Prescribed nutritional supplements, therapeutic diets and medications. Prescribed holistic, alternative and preventive care. Source: Nationwide The policy comes with a 90 percent reimbursement rate on veterinary expenses, a change from the Brea, Calif., company’s traditional use of a benefit schedule, which pays a set amount for common expenses. Nationwide’s other plans—one that provides limited coverage of accidents, illnesses and hereditary conditions and one that pays for wellness procedures—remain in place. Companies such as Trupanion and ASPCA also pay 90 percent of expenses, while some return 65 or 70 percent, depending on the level of coverage selected. Nationwide’s new plan, called Whole Pet with Wellness, features an annual deductible, which the company’s chief pet insurance officer, Scott Liles, described as a “key differentiator.” “Many pet health insurance companies offer per-incident …