How to help clients when pets are diagnosed with life-ending diseaseMarch 1, 2017Sadly, the veterinary medical care team often is faced with patients that have been diagnosed with a life-ending disease. With pets having such a high rate of severe osteoarthritis, cancer, renal disease and heart failure, care teams frequently will be confronted with clients who must come to grips with the news that their beloved pet has limited time left.
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Why practicing best medicine helps pets and vetsFebruary 28, 2017The concerned pet owner—let’s call her Reagan—had a 15-pound, 6-year-old female poodle named Sassy. I almost always ask the genesis of a pet’s name, and Sassy was short for Sassafras, which happened to be this gourmet cook’s favorite spice.
The 7 top challenges facing veterinary medicine in 2017February 27, 2017Dear fellow veterinarians and devoted industry insiders: As I write this, Jan. 1 is dawning. It’s a beautiful day here in Miami and a great time to reflect on how prosperous a year veterinary medicine has enjoyed. Despite our many challenges, soon to be outlined below, our profession is flourishing. I, for one, am grateful to be a veterinarian in 2017. Please do not interpret anything below as evidence otherwise.
How to prevent last-minute pet medication emergency refillsFebruary 24, 2017It’s predictable. Every day, clients call your veterinary clinic within minutes of closing time to request a prescription refill. “My dog took his last pill this morning, and I need a refill today. I’m on the way to your hospital now. Could you wait for me?” pleads the pet owner.
How to run a veterinary back office from your front pocketFebruary 20, 2017Practice owners and managers understand the challenge of wearing multiple hats. It’s hard enough juggling appointments and client needs each day. Even if you have office staff, you still need to dedicate time to back-office duties.
How to avoid costly HR pitfalls in the vet practiceFebruary 20, 2017This is a challenging time to manage human resources at a veterinary practice. The legal landscape is ever-changing, and even innocent violations can have substantial consequences. Fortunately, it is never too late to put your HR house in order.
10 ways to make your vet practice's website shineFebruary 20, 2017We have become ADD web users. We want instant results. We demand instant page uploads. It’s getting increasingly difficult to capture an audience for more than three seconds.
How to talk about end-of-life care for petsFebruary 13, 2017Helping a client decide when it is time to euthanize their pet may appear to be straightforward. As medical professionals, we often view end-of-life cases from a purely clinical standpoint, but we may not take into account many nonmedical factors such as emotions, social issues, financial pressures or physical limitations.
10 promises and predictions for 2017 for veterinariansFebruary 7, 2017By Patty Khuly, VMD, MBA Have you scribbled out your list of resolutions for the new year? Whether you have dutifully thumb-tapped a detailed list into Evernote or barely managed a mental one-liner, you're likely to have brooded over a thing or two you hope to improve on in 2017. And if you're in the all-consuming vet biz, at least one resolution impacts your professional life, too. 1. Seek Out More Stress-Relieving Services Whether you've concluded that you need mental health services and haven't made that appointment yet, or you simply need more you time to recover from life as we currently know it, there are plenty of realistic solutions to the stress that assails you. This year, hot yoga classes and cheap Asian massages are high on my professional services list. 2. Get Away More I'll log more flying miles than usual this year. The more the better. (And the farther the better.) In lieu of remodeling my house—it's not falling down yet—this year I'll be headed to Hawaii, Ecuador and Birmingham, England. (For conferences, I swear.) Whether it's camping in your local state forest or spending a month in …
7 low- or no-cost marketing strategies for your vet practiceFebruary 2, 2017Marketing can be an expensive venture for any veterinary practice, especially if you’re receiving fewer responses to the same promotional strategies. For hospital owners and managers trying to increase foot traffic without drastically increasing the marketing spend, here are several ways to do it.
