How vets play a role in pet supplement market growthJuly 24, 2017Pet supplements are a lucrative part of the U.S. pet industry, racking up hundreds of millions of dollars in retail sales while helping to keep the “pets as family” trend at the forefront of the public consciousness via products that often mimic human fare.
SPONSORED CONTENTFeline heartworm diagnostic testingUnderstanding the new American Heartworm Society guidelines, why and when to screen cats for heartworm infection. +
How equine veterinarians can help demystify horse nutritionJune 14, 2017For many horse owners, perhaps nothing is more confusing than trying to figure out the “best” way to feed their horse(s). They are confronted with a seemingly endless array of do’s, don’ts, can’ts and musts that can make feeding a confusing and expensive task.
How to care for senior horsesApril 19, 2017Increasingly, as they age, horses are being kept as companion animals. (Horses can live well into their 30s, depending on many factors, including their level of care.) In fact, they are being kept longer and longer—in some cases past the time where they can engage in equestrian activities.
Veterinary advisory board to work with Blue Buffalo on advancing therapeutic nutritionJanuary 25, 2017Blue Buffalo announced the formation of an on-going veterinary advisory board to provide input on natural, therapeutic nutritional advances. The group of advisors will also focus on Blue Buffalo-sponsored scientific research and evidence-based treatments.
Vets work to declare pet obesity a diseaseJanuary 9, 2017Is obesity a disease? The American Medical Association officially recognized human obesity as such in 2013. In veterinary medicine, the answer is “no”—for now.
What you need to know about omega-3 fatty acid supplements for horsesOctober 17, 2016Some say beauty is only skin deep, and that beauty is in the eye of the beholder. But what horse lover doesn’t notice (and perhaps drool a little) when confronted with another horse on the course with way healthier skin than their own horse’s and a coat so dazzling it's nearly blinding?
Food for thought about pet nutritionSeptember 15, 2016Clients relying on internet sources and word of mouth get confused about pet nutrition and health, but veterinarians can be a trustworthy voice of reason.
Diamond releases vet-exclusive dog foodAugust 24, 2016The veterinary-exclusive Diamond Care Rx Renal Formula for adult dogs is among five new functional diets released by the Meta, Mo., company. The kidney formula, available in 8- and 25-pound bags, contains brown rice, chicken fat and egg protein as well as controlled levels of phosphorus and sodium.
New Blue Buffalo foods target kidney diseaseAugust 17, 2016Pet food maker Blue Buffalo Co. has released diets formulated for dogs and cats suffering from chronic kidney disease. The veterinary-exclusive, grain-free recipes are KM Kidney + Mobility Support for cats and KS Kidney Support for dogs.
Why is veterinary nutrition different?August 1, 2016When most people go to the veterinarian it is assumed the veterinarian is trained in the skills that are needed. Graduation from a veterinary curriculum means “trained and ready to serve your pets.”
