The American Association of Veterinary State Boards (AAVSB) has unveiled new branding, including a complete redesign of its website, and a refresh of the organization's logo.
The new, mobile-friendly website provides an improved user experience and focuses on "presenting the right information to the right user at the right time," according to the organization.
"We're thrilled to finally get to share our new website with our member boards, their licensees, students, exam candidates, and members of the public to whom the AAVSB is an indispensable resource," said Jim Penrod, executive director. "Our website and logo have evolved, but our mission to support and advance the regulatory process for veterinary medicine is the same. We've simply increased our ability to reach and interact with our key audiences thereby providing greater support to our member boards."
The association partnered with Level Five Solutions Inc., a user-experience firm based in Overland Park, Kan.; Adventure Tech, a web and software development company also based in Overland Park; and Lost & Found Designs, an online-based creative design company.
Visit the newly redesigned website at aavsb.org.
