Heska Corp. of Loveland, Colo., today named Pets Forever as the grand prize winner of its 2010 Inspiration in Action contest. The Colorado-based organization, which provides veterinary care to the pets of low income, elderly or disabled residents, received $25,000.
Heska had asked veterinary professionals across the industry how they would use $25,000 to support and inspire their profession. The company received more than 100 submissions.
Pets Forever is aiming to extend the care that they provide to animals beyond that of wellness exams and vaccinations. Several local veterinarians have agreed to provide discounted services to pets in need, according to Heska. The winning money will be used to help pay the balance of the bills for those animals that have become sick or injured.
World Vets came in second place winning $5,000. The nonprofit provides free veterinary aid worldwide.
World Vets hopes to use the money toward the development of a disaster response program with protocols, procedures and adequate training to enable veterinary professionals to assist animals in natural disaster situations, according to Heska.
“This contest recognizes the contributions of some truly inspiring professionals,” said Robert Grieve, Heska’s chairman and CEO. “With nearly 11,000 votes counted, all four finalists received strong support from animal lovers across the country. We encourage the public to continue their support of veterinary professionals who dedicate their lives to promote healthy outcomes for both people and pets.”
The other two finalists were the Panama Amphibian Rescue and Conservation Project, which works toward averting the threat of extinction for amphibian species, and the Prevent Unwanted Pets Project, which is working at implementing an educational program for school-aged children in rural west Florida.
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